Creative without strategy is called ‘art.’ Creative with strategy is called ‘advertising’.
— Jef I. Richards
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A dream doesn’t become reality through magic; it takes sweat, determination and hard work.
— Colin Powell
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To live a creative life, we must lose our fear of being wrong
— Joseph Chilton Pearce
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Some people look at a picture for thirty seconds, some for years. It doesn’t really matter because a picture is like life. You take out of life as much as you are able to take out of life, just as you take out of a picture as much as you can take out of a picture.
— Oliviero Toscani
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Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
— Scott Adams
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The first lesson of branding: memorability. It’s very difficult buying something you can’t remember
— John Hegarty
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Common sense is genius dressed in its working clothes.
— Ralph Waldo Emerson
